What Do Your Subscribers Want?

  • What did you promise me when I subscribed?
  • Do you have any ways of doing business that I don’t know about?
  • What’s something newsworthy?
  • What value will my wife get from your service?
  • How are you different from the other guy?
  • Tell me a story without a price tag at the end.
  • Where have I been on your website?
  • What did I recently click on or open?
  • Lend me some of your expertise.
  • Does this work with other products?
  • What’s the next obvious step for me?

Published by Andrew Beeston

👋 Hi, I'm Andrew - I love all things digital marketing (20yrs and still going), running businesses, and my wife says I could make friends with a wall. I think that’s a good thing. I’m a leader in digital marketing teams across start-ups and multi-national organisations, and I love sharing what I have learned along the way. Follow me at: Twitter | LinkedIn